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Title: The Economic Significance of Ford Cork Week 1996 International Sailing Regatta
Authors: Shields, Y
Deane, B
McDowell, N
Keywords: Marine Resource Series
Issue Date: 1997
Publisher: Marine Institute
Citation: Shields, Y., Deane, B. & McDowell, N., "The Economic Significance of Ford Cork Week 1996 International Sailing Regatta", Marine Resource Series, Marine Institute 1997
Series/Report no.: Marine Resource Series;3
Abstract: Ford Cork Week, held biannually, represents the highlight of the Irish sailing calendar and has, since its inception, in 1978 built up a formidable reputation as a world class sailing event. Over the period 1978 - 1996, entries to the event have grown from 40 boats to 486 boats: a level of participation that facilitates exciting and competitive racing in a number of varied fleets and classes. The 486 boats that participated in 1996 brought an influx of 3,360 participants (boat owners and crew) from all over Ireland, the UK and Europe to the local Cork area. Ford Cork Week is not, however, an event which appeals merely to boat owners and their crew. The event on the water is complimented by an extensive entertainment programme which, combined with the general ambiance created by the conglomeration of a large number of yachts and their crews, attracts a significant number of non-participating revellers. Given the high level of dependence of Crosshaven on the tourism and leisure side of sailing it is to be anticipated that an event on the scale of Ford Cork Week has a significant impact on the local economy. The event focuses the spending power of 3,360 boat owners and crew and a large number of accompanying visitors in the immediate vicinity of Crosshaven. This report, undertaken by the Marine Institute, estimates the revenue generated by the event and investigates its impact on the local economy. The report quantifies the level of expenditure by visitors vis a vis entertainment, accommodation and transport. It also gives a useful breakdown of the age of the attendees, their country of origin, the level of previous attendance, their source of hearing about the event, and an insight into the general organisational issues to be considered in staging an event of this scale. The report reveals that participants (boat owners and crew) at the event in 1996 spent a total of £1,387,000. In addition, the expenditure of non-participating overseas visitors attending the event was significantly higher than the average spend of overseas visitors to Ireland during the same year.
ISSN: 1393-4643
Appears in Collections:Marine Resource Series

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